Skincare should be easy,
Skincare should be a stress-free zone,
Skincare should be a supplement to our lifestyle.
And most of all, skincare basics should be, basic.
KRAVEBEAUTY was founded by beauty influencer, Liah Yoo, to fight the ineffective yet conventional skincare routine that has trained you to apply more than what your skin actually needs.
Based on the philosophy that skincare should be simple and stress-free, KraveBeauty fully embraces the adage, less is more, making it a mission to take your skin back to its top notch shape, and create skincare products that work with your skin, not against it. They prioritize simplicity and consider your skin’s health and not just creating products to sell which unfortunately is a common flaw in the beauty industry.
In the words of Liah Yoo, "#PressReset on your skincare routine and feel damn good inside and out!"
All KraveBeauty products are vegan-friendly, cruelty-free, and formulated without fragrance, essential oils, colorants.